Vitamin World Funds New Antioxidant Research

Vitamin World has been widely acknowledged for offering the industry's highest quality products for over 40 years. Providing more than 500 world-class products covering 14 functional categories, it is dedicated to innovating new products to be sold throughout 141 countries around the world. Vitamin World discovered that, among all fruits, the Acai berry ranks highest in terms of its oxygen radical absorbance capacity (ORAC) values, a method of measuring antioxidant capacities in biological samples which is recognized by the U.S. Department of Agriculture (USDA), the National Institutes of Health (NIH), the National Aeronautics and Space Administration (NASA), and Harvard University. Vitamin World recognized early on the importance of the Acai berry and its natural antioxidant properties, with benefits ranging from anti-aging to improved skin appearance to weight loss, and used the fruit's raw materials to build its flagship Platinum series product, the Vitamin World Acai Berry.